Seattle to Tangier

Monday, January 30, 2006

The Big Brother

If you did not read "1984" by George Orwell, you are missing one of the best foresight of our era. So in addition to the American ubiquitous supervision , a new big brother may soon become dominant: Google.
I woke up in the morning and checked my gmail account, on the right side of the browser, google displayed the advertisement that best fit me based on the content of the email, the history of the sender and my history.
Then, I decided to read the news, so I went to news.google and information were formatted to my taste, the content was decided by google on what it things are most relevant.
After being fed from google ads and google news, I thought about sharing some of my "new" thoughts in my google blog (blogspot), so I reiterated the same contents I read in the morning. My readers read my blog and clicked on the ads that are carefully selected by google (based on the content of the blog); of course, the readers assimilate google's news and ads and the cycle goes on and on.
One day, this guy decided to stop reading google related stuff, so he felt out of society and...

1 Comments:

At 6:34 PM, Anonymous Anonymous said...

Modern times have introduced standardisation...humans.
The ubiquity of Google is just a step more of this process. People innocently thought that the web would introduce such a huge variety, allowing an infinite freedom (ideas, moves, acts...) > but we're, one again, all swimming in the same bath!

Google makes one feels the web is his own "home". But isn't it going too far? Concerning privacy for example, I personaly wouldn't feel happy if I knew that there're some scipts parsing continuously my mails.

 

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